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The Futurist

Nick Crowther

Recent Posts

01-Mar-2017 13:03:12

You had me at About. 10 tips for a compelling cause website navigation

Author: Nick Crowther

The perfect navigation doesn’t exi… Actually, if you follow these navigation tips, your cause driven website will be well on the way to having the perfect navigation.

Topics: Nonprofit, Digital

21-Nov-2016 15:39:17

Our brilliant work experience students

Author: Nick Crowther

This year at Freerange Future, we had six high school work experience students spend time in our studio, working in a structured design program that culminated in an exhibition of their work. It was an excellent experience for all of us.


17-Oct-2016 10:00:00

October is a big month in Adelaide

Author: Nick Crowther

Last week we wrote about the Adelaide Festival of Ideas and its significance to us and our city. There are a lot of other events happening in Adelaide during October that are well worth your attention, some of which Freerange Future have been working on. 

See you there?

10-Oct-2016 14:53:20

The return of the Adelaide Festival of Ideas

Author: Nick Crowther

Freerange Future has been working closely with the Adelaide Festival of Ideas team all this year to help bring the festival back from the abyss. It's been immensely enjoyable working closely with such a passionate and enlightened group on the rebirth of this crucial event.

20-Sep-2016 10:35:00

The KIO Content Model for Cause Websites

Author: Nick Crowther

When it comes to deciding what content to put into your website it helps to consider the KIO content model. This way of thinking about content groups all content into three buckets; Knowledge, Information and Offer.

Topics: Nonprofit, Digital

12-Sep-2016 17:03:49

User Journeys in Cause Websites

Author: Nick Crowther

Not everyone who visits your website or sits in your database is ready to donate, become a member, buy or take the other actions that you want them to do. Your user personas should take this into account, incorporating a theory of what they need to experience in order to take action. You can consider the steps people take from first landing on your website to ultimately taking that action as a journey.

Topics: Nonprofit, Digital